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Friday, March 12, 2010

Ab Circle: Infomercial Review



I guess you could lob me into the group of Americans that keeps saying I am going to lose such and such amounts of wait this year and really work on my physique. Ok, maybe not, I am 24 and 6 foot 2 and weigh 165 pounds. Not exactly the typical American couch potato. However, in my athletic pursuits, one thing has always bugged me and hindered my performance in races, my core strength.

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So I don’t really fit in the group of out of shape adults in America, we have covered that. But I do fit really well into the group of adults who suffers from lower back pain. Of course I can come up with a million excuses for why I have never really done the core work I should have to perform at my best, but the truth is, I don’t do it because it hurts. After a fair amount of being on the floor doing the standard core exercises, my back inevitably is killing me the next day. I have even gone so far as to start Pilate’s classes at my gym, which made me feel a little awkward, as I was the only male in the room and by far the least flexible. Although I must say the views could have been worse.

Anyway, that brings me to the Ab Circle. I have tried this machine at an expo before and I was literally only on it for about 90 seconds and the next day my abs were sore. I couldn’t believe it. It has been years since I have been able to make my abs sore like that and not have any accompanying back pain. I was instantly hooked. I am a true believer in this machine and I actually like the fact that the infomercial brings up a valid point. Why do they call them love handles when no one really loves them? I get what the name implies, but ewwwwww!

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Monday, March 8, 2010

BIG TOP CUPCAKES: Infomercial Review



Finally, an infomercial I can get behind! In a late-night world full of commercials for diet products, healthy-eating contraptions, and exercise equipment, the commercial for Big Top Cupcakes is just what the doctor DIDN'T order--but I did.

In case you're not sure what a Big Top Cupcake is, let me give you an illustration. Think of your typical cupcake. Then think of a birthday cake. Now think of a cupcake as big as your birthday cake. That idea, together with all the sugar and fat it brings, is a Big Top Cupcake. So this product is what you need to create these huge and clever-looking confections.

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Maybe too clever--especially the commercial. Am I the only one who, when I heard the announcer saying "Feeling like a fool when your cakes aren't cool?" thought immediately of that AMERICAN IDOLS song, "Pants on the Ground"?


"Hey, get your pants off the ground
Looking like a fool with your pants on the ground
Gold in your mouth
Hat turned sideways
Pants hit the ground
Call yourself a cool cat
Looking like a fool

Walkin', talkin', with your pants on the ground."

We could easily add, "Feeling like a fool when your cakes aren't cool, cake's on the ground and your pants on the ground."

Okay, back to the commercial. As they bring out these huge cakes, with their smiley faces and cute animal decorations, the announcer tells us these are "25 times the size of regular pancakes." Somewhere in there is a BEVERLY HILLBILLIES gag that just missed its time. Can't you see Jethro saying he's going to the kitchen to get a cupcake, and coming out with cupcake the size of a basketball?

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